But Senomyx maintains that its new products are safe because they will be used in tiny quantities.
Yes, because a small amount of something has never hurt anybody...Right? But, seriously, don't worry:
Since Senomyx's flavor compounds will be used in small proportions (less than one part per million), the company is able to bypass the lengthy F.D.A. approval process required to get food additives on the market.
Always remember: What is good for Kraft's bottom line is good for you!